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Meta: Your Facebook Page isn't published

Your ad can’t run because the Facebook Page behind it is unpublished (hidden from the public). Publishing it takes a few seconds.

Page must be published

…or an Instagram/Facebook ad that won’t launch from your Page.

A Facebook Page can be published (live and visible) or unpublished (hidden, like a draft). Ads can only run from a published Page.

  • The Page was set to unpublished/hidden, on purpose or by accident.
  • A new Page was never published after it was created.
  1. Go to your Facebook Page.
  2. Open SettingsPrivacyPage visibility (on some layouts: Settings → General → Page visibility).
  3. Switch it to Published.
  4. Return to markXpand and Relaunch.

The Page is visible to the public again, and your ad launches normally.

📨 Open the contact form

It helps to include a screenshot of the error and your campaign name.